By Rhonda Hess

by Rhonda Hess

Have you thought about offering Group Coaching to your target market? If you already have this in your suite of services then you know the significant return on investment for everyone involved -- you and your clients.

Less Effort for Greater Impact

1. You spend less time and energy coaching more than one person at a time.
2. Your marketing will be leveraged because group coaching is a gateway from which to enroll clients into one on one coaching and other services.
3. Each client is coached both directly (through their own issues) and vicariously (through the topics brought by other members of the group). Often clients receive tremendous value from the other participant's input. This is made possible by designing a group to your target market that addresses their specific interests.

Earn More for Each Hour You Coach
Let's say your current one on one coaching rate is $350 per month for three 45 minute sessions. That's approximately $155 per hour. If you provide group coaching for $250 per month for three 90 minute sessions and have a minimum of 8 people in your group, you'll be earning approximately $444 per hour!

More People Experience Your Coaching
For some prospective clients, the opportunity to experience your coaching in a group setting will not only make it more affordable, but also more comfortable. Most people truly enjoy the support that comes with a group of like minded individuals.

You can learn more about designing and facilitating group coaching programs in Lesson 14, "Gaining Visibility and Credibility," in the Coach Training Accelerator™ self-study course.

Rhonda Hess is a Mentor Coach and Trainer for Coach Training Alliance. She is also the co-author of the Coach Training Accelerator™